Work together, achieve the vision

Holly corporate culture core value:

Unity, Enterprising, Thankful, Happiness

Mission and Social Responsibility of Holly:

To create development opportunity for employees; provide high-quality service for customers; provide even larger wealth for the society; and compose beautiful future for Chinese futures industry.

Core Values:

Driven by innovation and pursuit for excellence, provide service for enterprises, and make contribution to the society.

Innovation Requirements:

Holly Futures fuels its rapiddevelopment with constant pursuit for self-innovationand entrepreneurship. During the new development stage, and according to external driving forces and inner self-development requirements, the Company will again propose innovation requirements in three development strategies, i.e., the innovation requirement for single commodity futures to combined development of commodity futures and financial futures, the innovation requirement for transforming from basing on the domestic market to stretching development to the international market, and the innovation requirement of transforming from monadic structure of shareholders to multiple structure of shareholders.

Holly Futures will continue to uphold the principle of hardworking, risk control and steady operation; continuously expand business with a broader vision and higher standard; continue to improve market share by increasing business divisions and overseas companies; and strive to become the leading company with advanced IT technology.

Above & Beyond:

We take the lead to propose our goal of separate listing in the nationwide futures industry, in order to improve our comprehensive strength and promote the brand value of Holly. Holly people will always require themselves to pursue “transcendence”, and constantly strive to achieve our vision with a firm belief.